This love for the land has given rise to many ecological choices and many initiatives, as well as the desire to host visitors at their winery in order to give them a closer look at that little paradise, with its perfect balance.
V.I.V.A. Sustainable wine project
But in 2011, the family had the idea of venturing into a pilot project V.I.V.A. Sustainable wine, an initiative launched by the Ministry of the Environment in collaboration with nine companies and three research centres for sustainable ‘Made in Italy’ wine.
The project aims to concretely measure all the elements that contribute to the sustainability of the life-wine chain, starting with the calculation of water and carbon footprints.
And for Venica, this adventure turned into a new job, which involved the whole family.
Notes, measurements, fine-tuning of new techniques and methodologies, and then notes and measurements again. A job with no end in sight, but continuous new goals to reach… because you can always improve, alas.
An evaluation and monitoring of soil biodiversity was also carried out, and proof was provided of a thesis that has always been close to the heart of the Venica family: soil quality translates into product quality, and the scent of the earth is the scent of its products.
The carbon footprint and water footprint were evaluated in terms of both the company organisation and the individual bottle, and the results, which can be found on their website, were very positive, a balance of which the Venica team is justifiably proud. But the work continues because sustainability is measurable…
ALESSANDRA APICELLA – [LE DONNE DEL FOOD]: